Website Investment Guide
Transparent Website Investment & Client Acquisition Tiers
Clear, upfront pricing for every stage of growth — from establishing credibility to automating your entire client acquisition engine.
Starter Site
Clean digital footprint to establish core credibility
Upfront Build
$700
$70 / mo (10% hosting fee)
or $700 / yr upfront
Core Deliverables
- 1 – 3 Pages: Home, Services, Contact
- Template Setup: Modern, responsive UI
- Inquiry Form: Direct-to-inbox routing
- Mobile Responsive: Phone & tablet ready
- SSL & Hosting Care: Basic patching & uptime
Growth & Brand
Professional platform built to convert visitors to leads
Upfront Build
$2,000
$200 / mo (10% hosting fee)
or $2,000 / yr upfront
Core Deliverables
- 5 – 8 Custom Pages: Tailored brand design
- On-Page SEO: Keyword & meta optimization
- Direct Booking: Embedded scheduling tool
- Speed & UX: Fast load performance
- Managed Care: Updates, backups & monthly edits
Acquisition Engine
Automated sales system driving service bookings
Upfront Build
$5,000
$500 / mo (10% hosting fee)
or $5,000 / yr upfront
Core Deliverables
- 10+ Custom Pages: Sales funnels & landing pages
- Automated Booking: Native scheduling & deposits
- CRM Integration: Automatic lead pipeline sync
- Advanced SEO: Regional search dominance
- VIP Retainer: Priority CRO & continuous edits
Feature Matrix
Compare capabilities across tiers
| Capability / Feature | Starter | Growth | Engine |
|---|---|---|---|
| Custom Brand Visual Design | Template | Custom UX/UI | Bespoke Multi-Funnel |
| Online Appointment & Service Booking | — | Embedded Tool | Native Workflow + CRM |
| Payment & Deposit Processing | — | Optional Add-on | Fully Integrated |
| Search Engine Optimization (SEO) Depth | Basic Indexing | On-Page Keyword SEO | Advanced Local & Technical SEO |
| Monthly Hosting Fee (10% Flat Rate) | $70/mo ($700/yr) | $200/mo ($2k/yr) | $500/mo ($5k/yr) |
How to Select Your Ideal Tier
Tier 1: Establishes a modern, clean web presence for initial credibility.
Tier 2: Ideal for service businesses looking to streamline appointments and capture leads consistently.
Tier 3: Turns your website into a full-scale client acquisition engine with automated booking workflows and CRM integration.